Paul Hawken, Arianna Huffington featured at Sustainable Industries Economic Forum
by grmeyers
Santa Monica, CA – The Sustainable Industries Economic Forum, scheduled Jan. 14, will feature environmental economist, Paul Hawken, and The Huffington Post co-founder, Arianna Huffington.
Paul Hawken, CEO of Pax Engineering Group and author of “Ecology of Commerce” and “Natural Capitalism,” will address the opportunities created by a triple-bottom-line approach (people, planet, profit) in the midst of the current business climate.
Arianna Huffington, the co-founder and editor-in-chief of The Huffington Post , will give a presentation and serve as moderator for a question-and-answer session with Hawken.
The event will also feature an informational panel of local business leaders which will be moderated by Lewis Perkins, Sustainable Strategist at New House, LLC.
Business leaders across the country recognize that being committed to sustainability and corporate responsibility is not a passing trend, but rather a fundamental component of successful business. A 2008 survey by The Economist
found that “most executives (57 percent) say the benefits of pursuing sustainable practices outweigh the costs…Specifically, sustainable practices can help reduce costs (particularly energy expenditure), open up new markets and improve the company’s reputation.”
“In a down economy it is easy to ask the question ‘is sustainability still relevant’?” said Brian Back, Founding Editor & Publisher of Sustainable Industries. “Many people think it’s the first thing that goes, but in reality most cutting-edge companies see it as their way out of the downturn.”
Sustainable Industries is an independent business magazine, Web site, event and media company serving sustainable business leaders on the West Coast, with offices in San Francisco, Portland and Seattle.
For further information, contact Laura Christiansen, Sustainable Industries, laura@sustainableindustries.com (970) 471-6587, or Kathleen Warren, Parsons Public Relations, kathleen@parsonspr.com O: (206) 789-5668 / M: (206) 778-6695


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