Mathis Wackernagel, PhD - President, Global Footprint Network Source: FootprintNetwork.org

Mathis Wackernagel of Global Footprint Network, is working with global leaders to help us understand and ultimately align our activities with the basic carrying capacity of the earth.

This 14-minute speech is very much worth seeing and sharing.

Video presented by: Sustainable Life Media:

“We may finally be on the verge of a tipping point wherein mainstream attention to identifying and mitigating a company’s carbon impact will become a core strategic priority for all businesses. But what comes next? The reality is, global warming is just one of the detrimental impacts of unchecked business activity. During this time of seismic shift in awareness of the interconnectedness of things, the opportunity is to take a longer, more systemic view of the many ways our activities impact the world around us.

“By doing so, we will begin to anticipate and respond more quickly to both the needs and the enormous world of possibility in front of us to innovate for a whole, healed world. Be inspired by this thought leader who is working with leaders around the globe to help us all understand and ultimately align our activities with the basic carrying capacity of the earth. Learn more about Sustainable Business & Design at: sustainablelifemedia.com“

Sustainability is a state of balance. We see it in nature every day but we don’t notice it until something goes haywire. Take the Dust Bowl for example. In the early 1900s, cattle ranching across the Great Plains began to be replaced by cultivation. With new efficient technologies, farmers were able to plow vast areas of virgin prairie. They didn’t realize that the grass was essential to the ecosystem. The grass and twelve inches of topsoil was a skin that held in place the soil and moisture below. Removing it was preparation for a huge disaster. Erosion began to wash the soil away and all of the nutrients with it.

Beginning in 1930, drought allowed the soil to become dry dust. Over the next few years, a series of windstorms took the dust to the skies and the US experienced an ecological and economic catastrophe. Millions of tons of soil darkened the skies of the eastern US all the way to New England. In some areas of the Great Plains, day was turned to night by the “black blizzards” that reduced visibility to inches, destroying a way of life and an ecosystem only inches in depth.

This was perhaps our first hard lesson in sustainability. The US government stepped in to promote better farming methods and work on rehabilitating the land. The big word then was not sustainability but conservation.

We experienced on a very large scale how new, powerful farming technology, and the desire for profit, tipped the scales toward imbalance, with disastrous results for economy and ecology. This lesson did sink in, but not much beyond better ways to plow. Grass was still just grass.

Sustainability exists all around us in the ecology and the economy. It is a state of balance that is ordinary and invisible. We don’t appreciate it until things big things fall apart. In the fall of 2008, the economy was in a “free fall”. We were looking for the “bottom”, another way of saying sustainability. It seems to have leveled out, but we are reminded that our man-made economy follows natural laws of balance, and we seem to have a lot to learn.

Only 80 years after the Dust Bowl, we’re pressured to think and act smarter. We are smarter, but the question is this: “Who is driving?” Unfortunately, it’s too often the corporate mind-set that values short-term profit over long-term sustainable returns, which includes profit along with quality of life benefits.  The concept of just enough is spun into anti-business.

Our economic condition is our latest lesson on sustainability. Hopefully we are gaining a larger awareness of how things are connected that will help us make better decisions. This awareness is what’s behind the interest in local food, a building block of economics that has been lost. The interest in local food drives the interest in aquaponics, a technology that grows fish and vegetables in the same system. It has the capacity to deliver a lot of food quickly in a small space.

If you consider the history of agricultural technology, it’s all been about cultivating increasing acreage with greater efficiency. Aquaponics breaks the mold and provides a solution based on concentrated yields in portable or fixed containers. It’s a scalable system that can be delivered and installed most anywhere at a very low cost.

Aquaponics is sustainable technology that doesn’t seem to have a downside. It has a lot to teach. May I suggest it is worth your time to look into it.

Mark Stoiber

“Executives today are being taught about ’social innovation’, a term that seamlessly incorporates the best of the above three terms, and reaches further – bringing along collective spirit, new thinking and economic responsibility for the ride.

“How does this work in real life? Consider:

“Ford developed a plastic shipping container used to ferry parts from one plant to the next. The shipping container eliminates the use of cardboard, reduces greenhouse gas emissions, reduces the number of shipments required, and is more ergonomic for factory workers. It is also recycled into splash shields for the F-150.

“This shipping container saves Ford 25% in shipping costs, helps people, and helps the environment.

“Another thing we need to do – show people that there is an intersection where desire and virtue meet. You can still fulfill your desire for wants beyond needs, and make the world a better place at the same time.

“Maybe Bono summed it up most succinctly, talking about his new line of products under the RED label…

“‘And that’s what Red is all about, the knowledge that desire – the desire to shop – and virtue – the wish to see the world a better place – are not always contradictory.”

“No longer optional.

“We need to make sure companies that we work with know that if they don’t start acting on sustainability initiatives now, they are going to be stuck in a losing game of catch up.

“Sustainability is on the very cusp of being mainstream and it will move forward quickly. Grab the advantage before it becomes table stakes.”

Marc Stoiber is an entrepreneur with experience building brands, and has nearly two decades of global experience in every sector from packaged goods and beverage alcohol to pharma, financial services and tech. In addition to leading Change, he is a public speaker on the subject of green brand innovation.

Earthship logo

“Long Way Home and Architects for Humanity will present world-renowned founder of Earthship Biotecture, Michael Reynolds (http://www.earthship.net/home/begin-here.html) as part of BuildBoston 2009 at the Seaport World Trade Center in Boston on Nov. 18, 2009 from 7 until 8 pm.

“Reynolds is best known for starting Eathship.net, a socially conscious construction venture that builds homes out of garbage with yearly utility bills under $100.”

Nov 16 and Dec 15 events:Nov 18 Webinar with Michael Reynolds
(venue in Boston, MA) Followed by Q/A, approximately 2 hours. Anyone in the world with an internet connection can virtually attend. You can also have people physically gather together and have a laptop with projector on site so everyone can see. $10 per person (per connection).

Dec 15 Webinar With Michael Reynolds
(venue in Melbourne, Australia) Followed by Q/A, approximately 2 hours. Anyone in the world with an internet connection can virtually attend. You can also have people physically gather together and have a laptop with projector on site so everyone can see. $10 per person (per connection).

“…because your blog is related to our mission of living healthy lives on a green planet. This is just a quick note introducing the Local Action Challenge, a local contest that encourages people in Denver, CO to think global, act local… and win prizes doing it!

“SustainLane is heading up the Local Action Challenge in partnership with Hopenhagen, an international movement to drive action on climate change at the United Nations Climate Change Conference (COP15) in Copenhagen this December.

“Cities across the country – like Denver, CO – have sent in their top-ten lists of actions they’d like residents to take in order to combat climate change and otherwise care for the planet right in their own communities.”

According to Adam Waks, marketing manager for SustainLane Media, the program is gaining momentum. “So far, we have seen an incredible number of participants from all over the country. Since we launched the site on October 7th, thousands of people have visited and many are stepping up to the challenges, including Berkeley Mayor Tom Bates, who challenged his constituents to follow his lead and “walk at least 10,000 steps each day.” As we get closer to the Copenhagen Climate Conference in December and as more media begins to cover our challenges, we expect this number to increase rapidly.”

May the Force be with us!

I recommend visiting the Buckminster Fuller Challenge 2010, and looking at some of the entries from previous challenges, particularly the winners from last year (2009).

Bucky with tensegrity mode

To cite BFI executive director, Elizabeth Thompson:

“There is a movement afoot–of highly motivated individuals all over the world seriously engaged in coming up with solutions to the mounting set of problems we face. These design pioneers and social innovators are not waiting for large scale institutions to deliver us to a sustainable future. They understand the critical role they play as the change agents for the future we all want to see. These are the people and projects we are excited to see submit an entry to the Challenge.

“We have an amazing line-up of the international systems thinkers and design pioneers serving on the jury. This year we plan to capture and publish some of the discussion leading to the selection of the winning solution as we feel it surfaces some of the most critical issues faced in trying to figure out which solutions are leverage points for turning the ship around.”

This is a solid location for folks to spend time, look, absorb, invent.

Business and government leaders from Spain and the U.S. will explore how public and private partnerships are critical to creating growth in the renewable energy, transportation infrastructure and water treatment industries.

Both conferences will feature Spain’s Minister of Industry, Tourism and Commerce, Miguel Sebastián, as a keynote speaker. The Los Angeles conference will also include the California Secretary of Business, Transportation and Housing, Dale E. Bonner, California Natural Resources Agency Secretary, Mike Chrisman, Qualitative Economist and Nobel Peace Prize recipient, Dr. Woodrow W. Clark II and Spain’s Secretary of State for Energy, Pedro Luis Marín Uribe.

Speakers at the Houston conference include Texas Secretary of State, Hope Andrade, Texas High-Speed Rail & Transportation Corporation Chairman, Judge Robert Eckels, Texas Water Development Board Executive Administrator, Kevin Ward, and Gestamp Wind North America CEO, Javier Mateache Sacristan.

Register to attend this event.Spain – US

source: gibbs-soell.com

California LNG Plant at Altamont Source: Len Butler, Waste Management

According to joint venture partners, Linde North America and Waste Management, construction on the world’s largest plant to convert landfill gas into clean vehicle fuel is nearing completion.  Project details were shared today during a presentation at the National Biomethane Summit in Sacramento, Calif. The joint venture partners are installing systems to purify and liquefy landfill methane gas.
When the plant begins operating later this year, it can produce up to 13,000 gallons per day of liquefied natural gas (LNG). According to Waste Management, this amount of LNG can fuel hundreds of waste collection trucks in California.

The Altamont project is one of several LNG and biomethane projects around the world in which Linde has participated. “Biomethane is a truly renewable and readily available green source of high quality fuel. Although it is still an emerging commodity, its economic and environmental value is rapidly being recognized,” said Bryan Luftglass, manager of Linde North America’s energy segment.

Kent Stoddard, vice president of public affairs for Waste Management’s West Group sees the Linde partnership partnership allowing Waste Management to tap into a valuable source of clean energy. He added that the use of recovered landfill gas offers many environmental benefits, among them a reduction in the greenhouse gas, methane.

Landfill gas is produced by the breakdown of organic waste under anaerobic conditions. Once purified, biomethane can be compressed or liquefied to fuel cars and heavy transport vehicles.

Today’s presentation van be seen at http://www.youtube.com/watch?v=SjCjWVY3MOw.

The Linde Group is a world leading gases and engineering company with almost 52,000 employees working in around 100 countries worldwide. In the 2008 financial year it achieved sales of EUR 12.7 billion (USD 15.9 billion). The strategy of The Linde Group is geared towards sustainable earnings-based growth and focuses on the expansion of its international business with forward-looking products and services.

Waste Management, based in Houston, is the leading provider of comprehensive waste management services in North America. Its subsidiaries provide collection, transfer, recycling and resource recovery, and disposal services. The company is also a leading developer, operator and owner of waste-to-energy and landfill gas-to-energy facilities in the United States. Customers include residential, commercial, industrial and municipal customers throughout North America.

Ecovative Design co-founders, Eben Bayer and Gavin McIntyre. Source: ED website

These are two products released from a company worth watching, ECOVATIVE DESIGN. One is an insulation material, called greensulate. the other is an alternative packaging material, named acorn.

From Ecovative Design’s website:

Acorn™ packaging takes a radically different approach to packaging. Acorn™ is made of agricultural waste materials that come from renewable sources. This environmentally-friendly innovation is just as reliable, easy to use, and affordable as competitive packaging products, like expanded polystyrene. Acorn™ is 100% compostable after use, and can be embedded with grass, flower and plant seeds, which draw upon the material as it breaks down to fuel organic growth.

Greensulate™ is an affordable, environmentally-friendly drop-in replacement for the expanded polystyrene used in cavity walls and structural insulating panels. Greensulate™ is produced from natural byproducts, such as buckwheat hulls and cotton burrs, without heat or light input.

Greensulate is made of mushroom fibers, rice hulls and recycled paper. Source: Scientific American

Ecovative Design is featured in the June issue of Popular Science, as a winner of the 2009 Invention Awards! Check it out on page 52. We’ll be getting lots of attention from this great new press.

About the products they are producing, Bayer says, “We truly believe that our biological materials can help people live healthier lives, and build more energy efficient communities while drastically reducing their environmental impact.”

We believe he is absolutely correct!